2011 - The Year in Review

We're a year older and a year wiser from the time we did the review last year and it's been another eventful year..Now, for posterity, I'll try chronicle the highlights (and lowlights) of 2011, here we go....

January:
- We celebrate our first birthday with TNT fervour..
- We quickly realise that January is a quiet month

February:
- We, not for the first time, make a silly but fun movie, "Lights On, Lights Off"
- Some common ground with John Rocha is found..
- Still can't shake off that love bug as love is in the air when cupid strikes..

March:
- We experience our first trade show, the Futura Fair, and the fallout that it brings.
- We're Irish Blog Award FINALISTS! A nice trip to an award ceremony..
- Rob gets a captive audience and talks twitter..

April:
- It's not easy to impress our post office lady, but we did it..
- We add a new dimension to LadyUmbrella as we unleash our illustrations..

May:
- We take part in the Fashion Stage at Mindfield, fun times and video..
- 40,000 tweets milestone passed, OCD much?
- Birthdays ain't what they used to be..

June:
- We take a Diet Coke Break..
- The Annual WOW Sale recap, a whole lot of wow..
- LadyUmbrella takes a Dip in the Nip

July:
- One of our illustrations wind up being used in an exhibition - nice!
- Some of our video superstars get catalogued...


August:
- We team up with GrabOne for one heck of a mad sale..
- We get a lovely mention in the Dubliner Magazine..
- Our time in the Loft, sadly, comes to an end as we exit stage Loft..

September:
- We take part in a Pop Up Shop in the Grand Social, fun times..
- A bit of Blue September action..
- We did the photoshoot for our 3rd collection of t-shirts, some behind the scenes pictures are always nice..
- A terrible pun but an ok video, our number one fan ;)

October:
- We launch our 3rd collection of t-shirts and the journey begins!
- Nevermind 40,000 tweets, in October I passed the 50,000 tweets milestone - yikes!
- We were finalists in the Dublin Living Awards for Best Fashion Retailer in Dublin which is, really, mental but cool..

November:
- How many t-shirts did you say were hanging on the rail?
- Some of our items got stocked in Kwilla in Kilkenny, nice!
- We secure a place in the Project 51 Pop Up Shop, big time ole..
- A tipple and a tee and another random pop up, good to be busy..

December:
- We get stocked in Babylon in Clare and also deliver to Project 51, quite a day..
- We get our first ever mention on radio on Today FM when Ray D'Arcy opened the phones for Irish online shop suggestions, what a nice surprise..
- The Friday Finger Point is born..
- The Blind Tiger Collective roars onto the scene with a ton of video footage and good stuff..
- To conclude the year we received a Christmas Card that we never thought we'd get..

And so, that was the year that was 2011..All in all, upon reflection, quite an eventful year with lots of interesting things happening..That is one of the things I really love about LadyUmbrella - I have no idea what is going to pop up..Random things like Diet Coke, Dip in the Nip, GrabOne, Twitter Talks etc - all fun things to be involved in and something I never thought I'd do in 2011..So, with that said, I look forward to seeing what interesting things occur in 2012 and hope that come this time next year I'll have another enjoyable review of the year to pen..

What can you remember about LadyUmbrella from 2011 or what was most memorable for you?


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