Tuesday, May 31, 2011

How I Spent My Birthday - WOW


Oh the life of running an online business...

Yesterday was my birthday and to celebrate it we kicked off The Annual WOW Sale which is a week long sale with 30% off..Week long because Elena celebrates her birthday next Monday and so we'll have the sale running for the duration of the birthday week here in LUHQ...

Anyway, as most of our twitter friends will know I am a bit of a night owl and rarely sleep before 5am and rarely wake before 11am or so. Yesterday I woke with zeal though, not because it was my birthday, but because we were starting our sale..In fact, I got a call from my mother wishing me a happy birthday at about 5.30pm - she asked if I had received the card she sent to me and I honestly didn't know. I was so engrossed in the sale and trying to spread the word I pretty much didn't even check the post or eat or anything really..It was simply a case of waking up and entering "promo-mode"...

Some people might be reading now thinking "wow, that's kinda sad" and I can kind of agree but for me I can't think of a better way of spending my birthday..I've never been one for fanfare really and so I enjoyed spending the day to myself just working away on the web...As the numbers on the clock rolled around towards 11pm I started to relax a bit and marked the birthday with a glass of wine with dinner (yep, no dinner til 11pm yesterday - when in the "trenches" one forgets about food..I had a bowl of cereal at about 2pm which carried me through the day)which was, as always, rather nice...Had a insanely tasty Ravioli with Venison..

And, as for our sale, well, it has started ok..It's become harder for me to be satisfied with sales etc as I want more and more now - not as a result of greed but more a desire to succeed..I think in this online world motivation and "gas in the tank" can fluctuate with peaks and troughs but yesterday, for my birthday there was definitely a peak (and I'm still plateaued and going hard today and will be all week) which filled me zeal..I had started to promote TAWS with a contest last week which stoked my coals for this sale to be our best one yet...And I won't stop til it is..Any other online business owners experiencing anything similar? Hehe, how was your last birthday?

Anyway, that was my birthday and this is my life hehe...If you can tell a friend about our sale or share it on your facebook or tweet the life out of it...If you have a blog why not whip up a short blog post - anything at all would be insanely appreciated...As always, your help is a lot more powerful than all of my man hours so anything you can do is awesome - my ultimate birthday wish...And if you want a t-shirt, I'd suggest now is a good time :) Thanks all & stay happy, ole...


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Tuesday, May 24, 2011

The 3rd Collection - Sneaky Peaky!

We've finally thought it was time to lift the lid on some of our new designs that we've been working on..We revealed them last week on Facebook page and we're pretty happy with the feedback we have received - would love you to chime in..

Anyway, in total we will have four new t-shirt designs..Two of the designs you can see masterfully modelled by Elena here and then two more designs that will remain a mystery for now...Well, one of them..I'll divulge it here first that we are finally, finally, going to have a black t-shirt. Lot's of people have been asking for a black tee and so we've gotten our act together and will have one for you..The black design will be just like this dazzling white one "LadyUmbrella Meets Peter Pan" except, well, black (ooooh)..

The other design is called Famous Frames and features a posse of peculiar poultry in various states of distress, unrest, happiness, crooning and chuckling - and one LadyUmbrella...Can only ever be one LadyUmbrella - two of them would be just too bizarre..and impossible to pass them on a foot path if they were in front of you ;)

And, for the mathematical whiz kids amongst us who are going "but, what about the 4th design?" I'm afraid that that all this sneaky peaky will contain is what has been divulged above..With that said though we really really want to get your thoughts and feedback on our new designs..Do you like them, love them, loathe them? Please, let us know :) We hope to have these babies with us in the not too distant future (month or so perhaps) and will reveal the 4th one soon...wait til you see it! Ole :)


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Monday, May 16, 2011

We Need A Montage


All this time I've been tweeting and it never dawned on me that we need a montage hehe...or maybe it's a collage, art related terms have never been my forte hehe..In any even Elena recently, fuelled by some creative spark, went on a design binge and redesigned some of our online sites - Twitter being the one that got the most extreme makeover...or should I say montage (or should I say collage?)...

Anyway, as it turns out the background that she came up with for our new twitter, surprise suprise, features a lot of our t-shirts and looks kinda narly (needless to say I am biased hehe)...So narly that I've decided to offer it as a free desktop download (just right click and "save link as" and badda bing)...

And so that sums up our montage and the historic twitter background change hehe...Who likes it? Oooh and we're working on something pretty big at the moment and the fingers are big time crossed that it will come to fruition...We'll have to wait and see but rest assured once we know more - you'll know more..Ole...


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Monday, May 9, 2011

40,000 Tweets - Proud or Embarrassed?


Since joining Twitter a few years ago I've been tweeting up a storm..The other day I happened to be checking my own profile and spotted that I had 39,999 tweets and so was able to mark the 40,000th tweet accordingly...But, 40,000 tweets - should I be proud or embarrassed...like, that is a whole lot of tweeting...if only we'd sold 40,000 t-shirts in that space of time hehe :)Anyway, let me know your thoughts on it - proud or embarrassed?...How many tweets have you racked up?


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Friday, May 6, 2011

MindField Fashion Stage Recap


Wow, it has been too long since I last posted a blog post..We've been out and about and one of our most recent adventures brought us to Mindfield in Merrion Square last weekend..It was the first outdoor festival for our ladies t-shirts and it was quite an experience..

We were in The Fashion Stage (check out that poster designed by Elena!!) with two other traders, De La Punk and Woodlane and happy to report we all got on swimmingly ;) Both of them have some really cool products whick I'd deffo recommend you check out - sure why wouldn't ya? :)

Whilst there I recorded a little video..I'm going to call it my first "ad-hoc-Rob-doc" (possibly of many). I've had the Samsung Galaxy S phone for a while now but have never really put the camera though its paces...I'm pretty happy with the quality of video/audio...Can't say much for the ad libbing though ;)

With some luck we will have some more festivals coming up in the not too distant future..There seems to be a nice comradery amongst traders at festivals and so it is the sort of environment I like to be in..Lets see what unfolds I guess...Ole..

For now though, enjoy the latest video! Ole




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